Lionsgate’s former executive Danielle DePalma to oversee Apple’s film and TV series marketing
Apple has hired Danielle DePalma, studio Lionsgate’s one-time Executive Vice President of Worldwide Digital Marketing & Research, equally its Senior Film together with TV Series Marketing executive tasked alongside pushing the company’s upcoming Apple TV+ video-streaming service.
Deadline reported today that inward her novel travel DePalma volition live on reporting straight to Chris Van Amburg, Apple’s Head of Video Marketing together with one-time Sony Television executive.
From the report:
DePalma was a Lionsgate veteran who spent close a decade at the fellowship earlier leaving inward January. At Lionsgate she previously served equally SVP digital marketing together with VP novel media together with marketing, overseeing the digital/social media campaigns for such movies equally The Hunger Games franchise and Kick-Ass.
DePalma departed Lionsgate inward January.
Aside from buying shows on Hollywood, Apple has been edifice out the creative together with management teams for its master video programming efforts inward the by ii years.
Recently, the Cupertino learn giant hired one-time WGA America President Matt Cherniss, TV veteran Michelle Lee, Amazon Studios executive Morgan Wandell together with others.
Among the many master shows, documentaries together with movies coming to Apple TV+ later on this fall: a network morning-show drama starring Jennifer Aniston together with Reese Witherspoon together with a revival of Steve Spielberg’s anthology TV serial “Amazing Stories.”
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